The year for Erba Vita opened with a significant milestone on the front of safety and quality and with its return to Marca by BolognaFiere, one of the most important stops in the world of premium products and store-brand offerings.
Play Sure Doping Free Certification
More and more athletes, professionals, and everyday sports enthusiasts are turning to dietary supplements. What’s growing even faster is the demand for safety and transparency.
For this reason, Erba Vita decided to pursue the certification of its sports line Xperformance with Play Sure Doping Free.
The certification, obtained in the past weeks, under the Standard DF rev.4, aims to guarantee the absence of prohibited substances and maximum transparency in production processes.
“This isn’t just an advantage for those who choose our products,
— emphasizes Edoardo Locatelli, Erba Vita’s General Manager, but an opportunity for those operating in the sector. Offering certified supplements means tapping into a market segment that is increasingly attentive to quality, health, and fair play in sport.”
The line was showcased at Marca by BolognaFiere.
Visitors had the chance to get up close with the Xperformance lineup, with a particular focus on BCAA and Endurance, as well as the Disney-branded products produced in co-branding partnerships.
Subscribe to Karla Miller
